Paulsons Beauty & Fashion Private Limited started its journey with Sam Paul Educational Trust. With a rich experience in the field of education, the trust has promoted a number of educational institutions in and around Pondicherry. Christ College of Engineering and Technology, Dr. S.J.S Paul Memorial College of Engineering and Technology, Stansford International and Billabong International are a few to name.
The story was not going to be limited to just educational institutions. The company has introduced various international brands in the city of Chennai over the last few years and aims at representing fashion and quality at global standards. Below is a brief introduction of the few brands owned and operated by the Paulsons group.
It began with a franchise of a European bistro concept outlet that could cater to people of possibly all age groups, called Casa Picola in 2005, which gained tremendous popularity in Chennai. Providing thorough excellence in quality, food, management and ambience, they branched out with a one of its kind 24-hour delivery / takeaway restaurant called Dawn & Dusk.
In 2010, Toni&Guy - the world’s #1 Hairdressing brand was launched in Chennai by Paulsons. The group also owns the Master Franchisee for Essensuals, a diffusion brand of Toni&Guy. Over a period of 8 years, the group boasts more than 150 salons and growing in their territory.
The company’s association with premium brands was strengthened by the inclusion of Haagen-Dazs franchise. Haagen-Dazs is one of the most premium brands in the ice cream desserts category, globally. Paulsons had taken a franchise of Haagen-Dazs and established the first flagship High Street Shop at Khader Nawaz Khan Road, Nungambakkam (Chennai) on the 17th of January 2013. The constant endeavor in maintaining the brand and giving customer the best experience yielded huge appreciation and acceptance from the people of Chennai. It also resulted in the success of the brand and the franchise which paved way for the second outlet in Chennai at Phoenix Markey City. This store is only the Second Island restaurant in the world for Haagen-Dazs designed on the sunshine model and is touted to be the best performing outlet in the entire country. Celebrating the success, the next Haagen-Dazs store was opened as a part of the Paulsons Lifestyle centre at Palavakkam (ECR) making way to their signature outlet at VR Chennai very recently.
Paulsons also launched home grown brands like Chakra Urban Spa, Jonah's Bistro, Sarah's Soul Kitchen, Slam Lifestyle and Fitness Studio and Provoke Lifestyle Magazine.
The group has also opened a chain of hotels called Anbu Park Group of Hotels in Villupuram, Trichy and Pondicherry. Nellai Nadar Mess & Dukes Bar are also an attachment to the hotels.
Jonah’s Bistro is a brand that is very close to Sam’s heart. The journey of a father and son over their love for people, food, travel and adventure is what began Jonah’s. The chronicle of Jonah’s started at Besant Nagar, Chennai with a European Cuisine and then at Phoenix Market City, Poes Garden & VR serving specialised world cuisine. Jonah’s Bistro is looking at expanding all over India and abroad.
Named after his daughter, Sam opened Sarah's Soul Kitchen in Khader Nawaz Khan Road with an intent of serving comfort soul food to its guests. If you're taste buds are dying, this is your home away from home.
SLAM, a lifestyle and fitness studio is the brainchild of Sam Paul. The Concept Gym features top notch equipment, a studio The fitness mantra of SLAM is to keep programs simple, timeless and results based. SLAM is 25 gyms old now and going pan-india shortly.
Provoke Lifestyle magazine is a monthly magazine started in 2015. Over time, the magazine has grown to be one of the most Premier Lifestyle & Social Magazine in South India. In 2017, the magazine had also started their own channel, ProvokeTV now boasting a big fat subscriber count.
Another wing of the Paulsons group is the film production and distribution house, ‘Paulsons Media Private Limited’. The media house aims at producing top-notch movies that are of value to the society. Paulsons Media debuted into the Tamil Film Industry with the movie ‘Night Show’ featuring Sathyaraj in the lead and will make its way forward when there's something good that comes along.
The Paulsons Group constantly looks for means to reinvent themselves and set fresh standards of quality and this belief is what has led to the company to its consistent growth and stability.